DARBY CONSULTING

IT CONSULTING

A disruptive ad campaign created to take a jab at the “Big 4” IT companies. The bigger companies typically charge the client for their travel cost, use straight out of college consultants who learn on the job, or put whoever has free time in charge of a project even if it might not suit their strengths and capabilities. Darby challenges this and pokes fun while sticking to their brands and promise.

The backgrounds are the Darby brand colors.

LEAD PART IN AD CONCEPT CREATION |  PRINT DESIGN & LAYOUT

WORK CREATED WHILE AT PRIMER GREY | PHOTOGRAPHY BY CARRA SYKES + LAUREN MAREK